For this account, I create seasonal trend books that help shape line plans across all key tween and junior categories—from sportswear to woven and knit tops and bottoms. Each book is a custom blend of standout color stories, fresh fabric ideas, and must-have silhouettes that inspire the design process and keep the assortment trend-right.

I also develop intel books that break down the latest market movements, highlighting what’s influencing teen buying behavior and how that’s helping to shape today’s tween fashion culture. It’s a go-to resource for staying ahead of what’s now, what’s next, and what’s driving the trends that matter.